top of page
Anchor 1
Analysis
Press
-
Agefi (frequently)
-
Press Release (irregularly)
​​
Events
-
CEO Lunch (Hacker)
​​
Sponsoring
-
Golf Tournament FUGO
-
Conference ALFI (march) + ICT Spring + Conference APCAL + Conference LPEA
-
Magazines for several clients (Diana,...)​
​​
Newsletter
-
2 per month
​​
Magazines
-
Andy, Duke
​​
Videos / Clips
-
Not really
​​
Brand Image
-
360Crossmedia is known in finance and increasingly in other industries
Many do not understand what we do.
​
Website
-
Updated in July
Anchor 2
Analysis
Publications
-
Hedgeweek, Funds europe, Andy à Luxembourg, Decision Makers Investment Funds,
-
Jean-Daniel Zandona:
2 articles per year -
Alexander Wedlich:
1 article per year -
Cindyrella Amistadi:
1 article per year -
Daniel Siepmann:
1 article per year
​​
Associations/Clubs
-
Active in ALFI (Jean Daniel is active in the event committee)
-
LPEA
-
LuxREAL forum
-
Several persons have access to House 17
​​
Sponsoring
-
Golf Tournament FUGO
-
Conference ALFI (march) + ICT Spring + Conference APCAL + Conference LPEA
-
Magazines for several clients (Diana,...)​
​​
Newsletter
-
2 per month
​​
Magazines
-
Andy, Duke
​​
Videos / Clips
-
Not really
​​
Brand Image
-
360Crossmedia is known in finance and increasingly in other industries
Many do not understand what we do.
​
Website
-
Updated in July
Online Scanning
GOOGLE RESEARCH (SEO)
SOCIAL NETWORKS
Anchor 3
GOALS
Goal #1: Branding
-
Strengthen 360 branding in all media: content production
​​
Goal #2: Live + Online Sales
-
Boosting live sales in Luxembourg
-
Develop online sales
​​
Goal #3: Partnerships
-
Fostering partnerships​
​​
TARGET
-
Core target group: Luxembourg​
-
Secondary targets: France, Switzerland & UK
​
Anchor 4
BUDGET
Anchor 5
PLANNING
Anchor 6
SOCIAL NETWORK
GOLDEN RULES
BRANDING
​
-
Use the right name everywhere: 360Crossmedia
-
Indicate the 5 liner under the company
360Crossmedia is the growth agency for creative minds. Founded in 2000, the company is managed by entrepreneurs and focuses on 2 main activities: Management Consulting and Corporate Publishing. How performance came from the method that we use: "Illusion of Simplicity" (It is a book) which allows us to get things done fast, without useless complications and often for free. www.360Crossmedia.com
-
Use the right logo and possibly the background image on LinkedIn
​​
GOVERNANCE
​
-
Each author is asked to deliver his article on time as it will be published in all media: press, internet, social networks, website
-
If the deadline is missed, the author will be contacted once again, after which the article will be replaced by another one in order to respect the timing and calendar.
​​
TEAMWORK
​
-
After each publication, the team will be informed by email. It is ideal to react to the publication (like forward, publish...) within 1 hour.
Anchor 7
KPI
Anchor 8
bottom of page